Friday, 8 June 2007

Blood Diamond

I watched Blood Diamond yesterday. It has sense-pounding action sequences that had my ears ringing from the explosions, some not so great moral moments, an impressive South African accent by Leonardo Di Caprio (I'm no expert - I get South African and Aussie accents mixed up anyway) and, best of all, the DVD extras included a documentary called "Blood on the Stone" for which Mooschool created graphics.
In case you haven't seen the film or just don't know what a blood diamond is, it's a diamond mined in a war zone and sold, usually clandestinely, in order to finance an insurgent, invading army's war efforts. Reports estimated that as much as 20% of total diamond production in the 1990s was being sold for illicit purposes.
"Blood on the Stone" is a film, by Sorious Samura of Insight News TV, which follows the journey of a diamond from the ground to the store to illustrate that, despite the introduction of the Kimberley Process Certification Scheme, it is still ridiculously easy to shift diamonds illegally out of Africa.
As they have done in the past, Insight News TV came to Mooschool requesting map animations. The maps had to illustrate the path of Samura as he travels around Africa to North America and the UK. Cinema 4D software was used to create a 3D world encapsulated inside a rotating sparkly diamond. This world was composited with multiple layers of high-res satellite imagery to give the appearance of a camera zooming in, through the clouds, close up to the relevant destination.

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